Kenyans have been urged to take up the enormous investment opportunities in Southern Sudan.

Speaking in Nairobi during a conference in preparation of an international trade fair and investment exhibition in Juba, Sudan's ambassador to Kenya Majok Guandong said Kenya and Sudan has had a good relationship and encouraged Kenyans to tap on the emerging markets in Southern Sudan.

The trade fair, which begins on The 27th of October, is aimed at promoting partnering opportunities and encourage international business community to invest in Southern Sudan.

Guandong said business registration in the Southern Sudan is now easy after the government scrapped many taxes and a lot of bureaucracy.

Sudan is rich in minerals, arable land for farming, fresh water resources and manufacturing opportunities.