Bata Africa President calls on govt to protect local shoe manufacturers

Written By: Allan Aoko
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Bata Africa President calls on govt to protect local shoe manufacturers
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Bata Africa President Alberto Errico has called on the government to protect local shoe manufacturers from cheap shoe imports that are eating into local shoe companies’ profits.

Errico added that local manufacturers support production value chains that generate additional income to the government and there is a need for clear policies to regulate imports, to promote the local manufacturing sector.

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With the government keen on increasing manufacturing to 15 percent of the GDP, a section of local manufacturers are warning that the government’s effort might be a mirage if the government does not control the influx of cheap imports into the country.

Errico says that flooding of cheap shoe imports into the Kenyan market is hurting their business.

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He called on the government to intervene and protect local manufacturers from cheap shoe imports adding that local companies support value chains that generate additional income to the government and create employment opportunities.

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In addition to the 400,000 military boots government tender, Bata will supply boots to the national youth service.

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Bata shoe company has scaled up its production to a current 25 million boots annually, this is after importing modern machinery and equipment from Europe in an expansion program.

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