Bookings Africa app revolutionalises gig economy

Creatives will benefit from the Bookings Africa app which is set to transform the creative Pan-African marketplace


The digital wave or the rise of technology has brought winds of change to the workplace.  The upsurge of ‘working from anywhere’ has given a new lease of life to creatives around the world including photographers, models, filmmakers and many more.

Now, as an African, you can truly work on anything from anywhere with Bookings Africa. An app that will make it even easier for creatives to find work across Africa.

Bookings Africa is a Pan-African marketplace that leverages technology to disrupt how talent in the lifestyle, entertainment & media industries across Africa is sourced. Founder and CEO, Fade Ogunro announced the launch of the new mobile app. During the launch, she said, “I believe Africa is the future, yet, the biggest problem we face is unemployment. Bookings Africa tackles this issue by enabling millions of freelancers to gain recognition, monetize their talent and build a sustainable career on their own terms. This means you can create your personal profile, upload your work portfolio, set your own rates, availability and manage your business better with guaranteed payments all at the tap of a button.”



Fade further added, “Working in the media industry as a producer for over a decade, I found many limitations when trying to source creatives across the continent. The process is currently expensive, time-consuming and extremely inefficient. I have dedicated the last 3 years of my life creating this innovative tech-enabled solution that will reshape Africa’s workforce. This is my vision for Bookings Africa; an Africa that works.”


Currently, Bookings Africa offers over 14 talent categories including make-up artists, photographers, DJs, hairstylists, and social media influencers with plans of increasing to over 40 categories and expand to other countries across Africa by December this year. Since its launch in April 2019, Bookings Africa has signed up over 2,000 freelancers and served clients such as Coca-Cola, Anap Jets, May D, Film Factory and The Luxury Lifestyle Market.

Through the app, users can search for a variety of talent, compare their transparent prices, book online, pay securely and provide ratings and reviews for services across Nigeria, South Africa and Kenya. This is in line with Bookings Africa’s mission to unlock the earning potential of young entrepreneurial Africans and monetize their latent skill set.



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