Government urged to invest in marketing marine attractions

Marine conservationist are urging the government to invest in marketing marine attractions in efforts to boost tourism activities along the coastal region.

They argue that heavy presence of the marine big 5 that include whales, dolphins and sharks in Watamu have made the region popular offering a variety of tourism experience.

Kenya is renowned as an ideal safari destination, taking pride in its magnificent wildlife including the big 5 – lion, elephant, leopard, rhino and buffalo.

However, marine conservationists want to change the narrative and market the coastal region not just as an ideal sun and sand destination but a marine attraction site.

According to the conservationists, heavy presence of marine big five which include whales, sharks, dolphins, sea turtles and billfish has so far made the watamu marine park a hub for both domestic and international tourists.

Marine conservationists and stakeholders in the hospitality industry have begun marketing the marine big five as a new tourism product in Watamu marine national park. This move is expected to encourage marine conservation as well as ensure steady flow of tourists to the region.

A decade ago the whale migration was not as popular as it has been since July with tourists streaming in to view the giant sea mammals.

Stakeholders are upbeat that marine product will be a game changer for the country’s tourism portfolio.



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