The Kenya Red Cross Society has partnered with a local mobile phone service provider to introduce a Short text Message based information tool to provide timely early warnings for disasters and lessen the adverse effects on communities.
The platform known as M-Salama, will be available to all Safaricom subscribers.
It will offer information on impending or upcoming natural disasters such as floods, famine and drought to enable users make early decisions on how to stay out of harm’s way.
In the long term, the partnership aims to enhance disaster preparedness and strengthen community resilience.
Dr. Abbas Gullet, Secretary General, of Kenya Red Cross said M-Salama is a timely innovation that will save lives due to its speed in communicating with the target audiences.
The platform is aimed at reducing loss of lives and property, both which have severe impact on the survival, dignity and livelihood of individuals and reversal of development gains.
To access M-Salama, one needs to dial *600# and each SMS costs Ksh.1.