Rihanna to headline Super Bowl 2023

This will be her first music-related event since launching Fenty.

Pop icon and billionaire entrepreneur Rihanna will perform at next year’s Super Bowl LVII Halftime Show, the NFL announced Sunday. The news comes after both Rihanna and the NFL tweeted a picture of the musician’s hand holding a football on Sunday.

The NFL also cheekily changed their Twitter bio from the National Football League to the National Fenty League.

In the NFL’s statement, Jay-Z, whose entertainment agency Roc Nation is one of several executive producers on the halftime show, called Rihanna a “generational talent.”

“Rihanna is a generational talent, a woman of humble beginnings who has surpassed expectations at every turn,” Jay-Z said in the statement. “A person born on the small island of Barbados who became one of the most prominent artists ever. Self-made in business and entertainment.”

In 2021, Forbes announced that she had become a billionaire and the world’s wealthiest female musician, thanks to her Fenty Beauty makeup line and Savage x Fenty lingerie line.

When she takes the Super Bowl stage in 2023, Rihanna will join a cadre of musical icons including Prince, Beyonce, Lady Gaga, Madonna and Jennifer Lopez who have taken the stage for the halftime show. Last year’s performance, featuring Dr Dre, Snoop Dogg, Eminem, Mary J. Blige and Kendrick Lamar, earned five Emmy nominations and won three Emmys.

The 57th Super Bowl will is scheduled for February 12, 2023. According to the NFL’s announcement, it will be the first with Apple Music as a partner on the Halftime Show.


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