SMEs to access Chinese markets through online portal

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By Ronald Owili

Small and Medium Enterprises can now access the Chinese market through an online portal known as Amanbo where they can list their products as well as buy goods directly from manufacturers in China.

Kenya National Chamber of Commerce and Industry Vice Chairman Laban Ondit says through this platform, SMEs will be able to reduce logistical costs as well boost exports to China.

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In recent times, China has risen to become one of Kenya’s largest trade partners.

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Last year, Kenya exported goods valued at 581 billion shillings, while imports were worth 1.58 trillion shillings.

Of this, goods imported from Asia amounted to 982 billion shillings, with China leading the park.

For local SMEs, and those buying goods from China, the challenge has been getting manufacturers and traders deliver quality items they actually ordered.

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Seeking to correct this, Chinese firm, Amanbo through its online portal is now targeting buyers and manufacturers in both countries by enabling them to list and give details of their products.

The platform will also ensure that buyers do not have to travel to China or vice versa, to order items, thereby reducing costs and making deliveries faster.

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Kenya National Chamber of Commerce and Industry plans to train SME across the 47 counties on how to use the system to expand their businesses.

The site currently has 100,000 buyers and manufacturers where electronics, building materials, textile, and agricultural products are most traded.

The firm also has a showroom in Kenya and China where manufacturers exhibit their samples.

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