Preparations for the 2021 Edition of the World Rally Championship,WRC, Safari Rally Kenya in Naivasha, Nakuru County are in top gear as the County readies to tap from the Ksh.6 Billion windfall in June.
WRC Safari Rally Kenya coordinator Phineas Kimathi says requisite training of hoteliers and associate marketers is on in the lake side town of Naiasha ahead of the rally slated June 24th-27th.
Kimathi who is also the Kenya Motorsports Federation Chairman said top on the list is the compliance with the COID-19 prevention protocols during the car sporting event which will draw participants and audience alike from across the globe.
‘’The oraganisation of WRC safari Rally Kenya has taken every precaution to make sure that we don’t endanger anyone’’,Kimathi said.
Speaking after a courtesy call to Nakuru Governor Lee Kinyanjui, Kimathi said the rally is set to market Nakuru as a tourist destination and a boost to the country`s tourism sector reeling from the economic aftershocks following the global outbreak of COVID-19 pandemic.
‘’When we bring such a sport and inject over Ksh.6 B it means that the mama Mboga who is elling in streets of Naivasha and even the car wash will make their bread’’,Kimathi remarked.
With approximately 5,000 people expected to descend on the county during the rally Kinyanjui noted that they are set to increase the awareness campaign of the event to the local populace with an aim of informing them of the available opportunities of trade.
‘’We are also working with the local business community including the hospitality players to ensure that we upgrade our capacity and most importantly give the best show and this is because when you have over 5,000 guests coming from all over the world, it’s a very important opportunity for us to showcase what we can offer as a county and also as a country at large and also to try to advocate that beyond the rally there are other players like the crater the parks where you can visit and many attractions that are within reach’’, Kinyanjui said.