DJ AG Online, the globally recognised creator and live-streaming innovator, is set to tour Kenya for three days as part of a multi-day creative programme in Nairobi from November 25–28, 2025, organised by Arrival Africa.
The tour, his first on the African continent, marks a major moment for local creators, who will have the opportunity to perform on one of the world’s most influential music discovery platforms.
G-Money, media personality and co-founder of Arrival Africa, framed the tour as a pivotal step for Kenya’s creative economy.
“Arrival Africa stands at the intersection of music, culture and digital innovation. With roots in both Kenya and the United Kingdom, the platform aims to bridge creative economies, spark collaborations and open new pathways for African talent to thrive globally,” he said.
DJ AG’s influence has grown through his raw, on-the-street live sessions, which have propelled emerging voices into global visibility.
His platform has amplified artists from Kenya’s Bien and Boutross to global stars such as Bebe Cool, Skepta, Ed Sheeran, Will Smith, Saweetie and Jessie J.
His Nairobi visit is designed to further this mission by connecting African talent to wider international networks.
“DJ AG Online Kenyan visit is more than a platform for music discovery, but about embedding his platform into our local infrastructure to directly address a creator gap. The workshop will be the first of our many events aimed at providing African creators with the tools, knowledge and visibility to succeed on the global stage,” G-Money added.
At the centre of his tour is a three-day live-streaming showcase at The Junction Mall from November 26–28, running daily from 4 p.m. to 8 p.m.
The sessions will be free and open to all, offering singers, rappers, poets and other creatives a chance to perform for DJ AG’s global audience.
To maintain the platform’s family-friendly ethos, performers must present clean lyrics, “no cussing, no swearing and no N-word”, and come prepared with one song and its instrumental track on a flash disk.
The wider programme, spearheaded by Arrival Africa in collaboration with The Good Company, will begin with a high-value, closed-door workshop aimed at upskilling creators in digital performance, monetisation and brand management.
The session, supported by global platform Mediakits.io, will cover intellectual property, professional platform management and strategies for standing out in competitive digital spaces.
The tour will culminate on November 28 with the Black Friday Blockhouse Party at Masshouse, an outdoor celebration bringing the energy of DJ AG’s acclaimed street-style sets to Nairobi.
The event will be headlined by DJ AG and feature leading Kenyan DJs including DJ Grauchi, DJ Joe Mfalme and G-Money, alongside surprise acts.
Fabian Bennett, Co-Founder of ARRIVAL AFRICA, said the launch reflects a wider vision for the continent’s creative future.
“Arrival Africa was built on the belief that creativity is one of the continent’s strongest currencies. By connecting African creators, artists and innovators to global networks and giving them the space, tools, and visibility they deserve, we’re not just showcasing talent, we’re shifting narratives. This launch with DJ AG Online shows what’s possible when culture, technology, and collaboration come together with purpose.”
