Jubilee Insurance Group’s plan to bring on board additional one million policyholders is on course according to chief executive Dr Julius Ngetich.
Through its recently launched Jijenge na Jubilee Incentive Programme, the firm aims to revolutionize healthcare access and affordability in Kenya by working with intermediaries to promote and distribute affordable health insurance products.
“We are committed to improving the accessibility of health insurance in Kenya. Our intermediaries are our brand ambassadors, and we will continue to invest in their growth which ultimately contributes to our collective success,” said Dr Julius Kipng’etich, Jubilee Insurance Group CEO.
The insurer is eying the incentive to help boost insurance uptake whose penetration rate is just under 3pc as many consumers are forced to dig deep into their pockets for health care expenses.
The programme also seeks to ensure more households across the country are beneficiaries of comprehensive health insurance coverage.
“We are excited to launch the Jijenge na Jubilee Incentive Programme to appreciate our intermediaries and support them in their efforts to expand access to health insurance solutions,” said Njeri Jomo, Jubilee Health CEO.
Jomo says Jubilee Health Insurance is actively driving awareness about the importance of insurance uptake through personalized and affordable insurance solutions.
The programme has shown its support to intermediaries by awarding round one winners with cash and apartments since launch last month.